Enable India is one of the most influential organizations working to make the Purple Economy a reality in India. The Purple Economy means an economy that actively includes Persons with Disabilities (PwDs) as workers, entrepreneurs, consumers, and contributors—not just beneficiaries.
🌈 How Enable India Makes the Purple Economy Inclusive in India
1️⃣ Skills & Employability for PwDs
Enable India trains people with:
Visual, hearing, and locomotor disabilities
Intellectual and psychosocial disabilities
Key focus: job skills + workplace behavior + digital literacy
➡️ Builds talent pipelines so companies don’t see disability as a barrier.
2️⃣ Corporate Inclusion Programs
They help businesses:
Understand disability inclusion
Create accessible hiring processes
Modify roles to fit abilities
Build inclusive culture policies
This encourages the private sector to hire PwDs as a normal workforce—not charity.
3️⃣ Technology & Tools for Accessibility
Enable India develops and shares:
Assistive technologies
Accessible communication tools
Navigation and job-support apps
💡 Tech bridges skill gaps → opens new job categories.
4️⃣ Entrepreneurship & Self-Employment
Enable India supports:
Micro-business setup
Interest-free loans through partners
Market linkages & mentorship
➡️ PwDs become economic contributors, not dependent.
5️⃣ Societal Mindset Change
They run campaigns to shift society from: ❌ sympathy → ✔️ respect
❌ charity → ✔️ recognition
❌ “incapable” → ✔️ “able with support”
This mindset is the foundation of the Purple Economy.
6️⃣ Policy Support & Advocacy
Enable India works with:
Government departments
Industry bodies like NASSCOM, FICCI, CII
International disability networks
They influence policies for:
Inclusive hiring laws
Accessible infrastructure standards
Reservation and incentives
🎯 Outcome: What This Builds for India
Purple Economy Impact
Result
Employment Inclusion
PwDs get equal income, dignity
Economic Growth
Higher workforce participation
Business Innovation
New markets, assistive tech industry
Social Equalization
Reduced stigma & dependency
🧩 Why This Matters for India
India has 2-3 crore (20–30 million) PwDs (approx).
If even 50% of them are included:
Economic contribution can increase GDP
Reduce poverty dependency
Build a more diverse workforce
Create new market sectors in tech & services
🟣 In One Simple Line
Enable India is transforming disability from a social issue into an economic strength → building the Purple Economy